Youtube is really source of income for everyone who have real interest in making
videos. You can make videos of your own but should be trustworthy, realistic,
useful. You need to choose right category and good stories to make videos to
start earning money online from youtube.It’s easy and quick way to make money.
Below below steps how to start making
money from Youtube. You’ve probably heard stories about regular people earning money on YouTube Follow this guide to get your
videos monetized and start earning revenue off of those
YouTube ads.
Steps to start in youtube
- · Set up your channel.
- · Create videos of your own
- · Upload video content.
- · Gain audience views to your videos.
- · After reaching 4000 hours of watch time and 1000 subscribers.
- · You are eligible to monetize your Videos.
- · Set up Google AdSense account.
- · Publish your videos in social media to gain more views.
- · Become aYouTube partner.
The Wall Street
Journal reported that PewDiePie (A famous youtube channel) earned $4
million in 2013 alone.
Next year, the
Swedish magazine Expressen reported that it’s production company, PewDie
Productions AB, earned around $7.5 million in 2014, most of
their revenue was from their youtube channel.
Create and build your YouTube channel.
- To start, open youtube.com with your Gmail account.
- Click on the bar beside the Youtube logo on the left corner.
- Click on My Channels from the drop down menu
- A box with heading ‘Set up your channel on YouTube’ will appear, with your name highlighted.
- Update channel with your personal information.
- Create your account or use your existing one. Add keywords to help people find your channel. You can add keywords by navigating to the Advanced section of your Channel Settings. Make sure that your keywords are relevant to your content.
- Your user name can also work for or against you. If it’s short, easy to remember, and original, people will be more apt to remember you. However if you are using an existing account, you can always change your username by editing it on your Google+ account.
Create Content by choosing right Niche
Try
to upload content that is high quality, and isn't super long. (This option can
vary depending on what type of content you decide to upload) Also try to upload
regularly and stay consistent with your uploads.
List
of Categories in Youtube
- Auto & Vehicles
- Beauty & Fashion
- Comedy
- Education
- Entertainment
- Family Entertainment
- Film & Animation
- Food
- Gaming
- How-to & Style
- Music
- News & Politics
- Nonprofits & Activism
- People & Blogs
- Pets & Animals
- Science & Technology
- Sport
- Travel & Events
- Even if your content isn't great at first, keep at it. Practice makes perfect. Try to make each video better than the last. You will often learn as you go.
- Improve your content by either using a better camera or trying better editing software or techniques. Also try to improve the way things are filmed. Use a tripod, have a friend help you or light your scenes better. It all helps for a better end product which in turn helps you get a better audience.
- By uploading regularly you can help hold an audience. People are more likely to subscribe if you add content on regular schedule, and maintain that schedule as much as possible.
- Make sure to tag your videos with key words that describe the content, as well as an eye-catching description. These will help drive people to your video from YouTube searches.
Gain
audience views to your videos
Building an audience is key to increasing your monetization. You need people to watch your ads in order to make any money off of them. There is no one secret to getting more subscribers, just make the best content that you can and they will come to you.
Keep uploading content and try
to get people hooked. Send your video out on Twitter and Facebook. Share
it with people. Distribute it elsewhere on the internet. Subscribers are
essential to becoming a partner.
Interact with your viewers by
responding to comments and making occasional videos directly related to
viewer comments and questions. Connecting with your community will bring
more members into that community.
After reaching 4000 hours of watch time and 1000
subscribers
Recently google changed the monetization policy that
if you want to monetize to make money from your content and videos. First you
need to reach a maximum of 4000 watch hours and 1000 Subcribers to start
earning from the Youtube.
You can monetize a video as it
uploads by clicking the Monetization tab and checking the “Monetize with
Ads” box.
To monetize a video after it
has been uploaded, open your Video Manager and click the “$” sign next to
the video that you want to monetize. Check the “Monetize with Ads” box.
Monetize your videos
In order to start earning money on your videos, you’ll need to enable monetization. This means you are allowing YouTube to place ads in your video. This also means that you acknowledge that there is no copyrighted material in your video.
Set up
Google AdSense account
You can set up Google AdSense for free at the AdSense website. Click the Sign Up Now button to begin creating your account. You must be 18 years or older to create your own account. If you are younger than that, you will need an adult to help you.
You need either PayPal or a
bank account and a valid mailing address as well as other information so
AdSense can verify who you are and who to send the money to. You only
gain money per ad click and a smaller amount per view but it adds up over
time. This is why having an audience is key.
Check your analytics
Once you have some videos online, monetized, and being viewed, you can check
out the analytics on them to see how they are performing. Click the Analytics
option in your Channel menu. Here you can view estimated earnings, ad
performance, video views, demographics and more.
Use these tools to see how
your content is resonating with your audience. You can change your
content or your marketing if you’re finding that you aren’t attracting
the users that you want to.
Publish
your videos in social media to gain more views
Don't
put your videos just on YouTube! Start a blog, make a website or post them on
other video or social media sites. The more views it gets, the better. By
sharing the link or embedding the video on the internet, you are increasing the
chance of it getting noticed.
Become a YouTube partner
YouTube
Partners are YouTube members who have monetized videos with a large number of
viewers. Partners gain access to more content creation tools, and can win
prizes for the number of viewers they have. Partners also get access to much
more community support and tips.
You can apply for YouTube
partnership at any time through the YouTube Partner page. In order to
gain access to the most powerful Partner programs, you need to have
15,000 cumulative watch hours for your channel over the last 90 days.
Increase your YouTube revenue with Supp.me service
Supp.me allows to easily create polls & quizzes for
free. Just create a question for your subscribers and invite them to answer it.
The more people visit pages you created on Supp.me, the more you earn. This is
a great way of getting feedback from your audience (you can ask for ideas for
new videos and so on) and increase your earnings at the same time.
Use Best Tools for Videos
If I ask you, how will you make a video? The first name which will pop up in
your mind will be Mobile. Mobile (means smartphone here) is indeed the best
option during your initial days when you are not earning money and all you have
is your savings.
There is no doubt that you can record a good video from your mobile phone,
but if you want to record a good quality video, you must buy a webcam. And
gradually you should hire a professional video maker.
There are free tools which every Youtuber must use.
Tool #1. Google Keyword Planner
A keyword planner helps you to choose those keywords as hook, which people
who are searching for on search engine, will come to your video following their
search. You must choose the keyword (most of the times title of your video)
wisely to get organic audiences.
Tool #2. Evernote
While recording your video, you have to speak a lot and anything spoken
wrong will lead to further editing or if left, it can send a bad impression to
your audiences. With evernote you can note all the main points you have to
speak with a slight detail. And your data can be accessed from any device, at
any place if you have an internet connection.
Tool #3. Text to Speech app
Sometimes only watching videos are not sufficient for your audiences to get
what you speaking into it. In that case you will have to type your speech word
by word. Or you have to invest some money to hire a person who will do this for
you. But by TTS, all you have to do is play your video and put the microphone
of your mobile near the speaker and putting on the TTS on your phone. This will
convert all your voice into text (yes with some error but still a much large
part will be covered). Just edit it once and your subtitles are ready.
Tool #4. Picture editing tool
(PicMonkey, Canva, Pablo of Buffer): Every video contains some images to
make the people understand more clearly but every pic that you take is not
necessarily perfect. With these few pic editing tools you can make your pic
more engaging.
Tool #5. Social media campaign
(Buffer): Buffer is a social sharing and scheduling application. Once you
are ready with your video, share it on and on, on every social media channel
(as we have discussed initially). To do this, you are not always available. So
you just schedule all your social media campaigns in one sitting on Buffer all
for a whole week. Now if you do not get time, or you were busy somewhere, then
also your campaign is running in full pace, uninterrupted.
Tool #6. Tube Buddy
Adding annotations or cards to your videos is made easy with this browser
based tool. The thing that most attracts me towards this tool is, the search
function. As we can Find and Replace a particular phrase on word processor, so
can be done into a video with this tool.
Tool #7. Analytics
(Socialblades- free, Vidooly- paid): Analysis is necessary for any campaign
to be successful. These tools will help in optimizing the youtube traffic and
to know exactly, where the campaign is hitting and where is it loosing . Yes it
can tell you what time is best to tweet or do a facebook post or schedule a
post on any other social platform which will tell people that you exist and
they will come to your channel, following your that post back.
Apart from these tool, there are many tools in competition with them and few
other types of tools which can help you in improving your channel content and
viewership. I read a medium post on 28 tools for youtubers and it is worth
reading.
Promote
Promotion of a video starts with
your content idea itself. People have a tendency to share their innovation with
their loved ones and the loved ones to their loved ones. Saying that when you
start making a video, people around you become curious about the completion of
your project.
These people are your initial
viewers. Start promotion with expanding this thought to your marketing strategy
and thus it will be your first step:
- Social Currency: It’s an old African saying that “It takes a whole village to raise a child”. To make your video go famous, it must be liked and shared by your social circle. This is your Social Currency, which will multiply at the latter stage. To earn social currency, share, what you have created, with all the people you know. Engage them by sending e-mails, tweets, Facebook shares, LinkedIn and every source you are using now.
- Time to expand: Use as much video platforms as you can. Go find your audience on Dailymotion, Vimeo and Flicker. Use these platforms too, to get shared. This will strengthen your channel’s popularity, and if you drop your channel link with your video, people will come tied with that link to your youtube channel. (It has one more benefit. If you will put your youtube channel’s link on other platforms, it will be a Dofollow link. This Dofollow link will increase your channel’s PA and it will rank better in search result).
- Social Appearance: Let people on the internet know that you are doing something. Increase your social presence. Explore your idea everywhere into the social platforms, and expand your presence to different platforms you are not using like Google+, Reddit, Myspace and Quora.
- SEO: Focus on SEO strategies and let your channel get listed on top of every search related to your niche. Although nowadays people have different opinions for SEO, but this is a thing that does not deserve to be get ignored. If you can afford time and strategies, you must go for SEO optimization of Youtube Channel.
- Mutual Collaboration: ‘You refer my content, and I will do the same for you’.
· Once you have few viewership, from the above
steps, ask channel within your niche (but not your direct competitor) to advertise
for your channel, or you collaborate with them to get visibility to their
audience. This way you will accumulate their audience, and you can also do this
for them (or you can support them in some other way. Do not worry, they will
ask your support when they will need it. It is completely a “Give and Take”
relation).
· Paid Advertisement: You can use the
paid promotion system of Facebook, Twitter or youtube to promote your channel
on social media. You can also opt for paid youtube promotions, called Youtube Ad
Campaign. But it is not advisable to go for paid services into your initial
days. Once your incoming viewership gets saturated through all the previous
steps, then you must go for paid campaign.
But earning
from youtube is not limited to CPM (Cost Per Thousand
Impression), you can make money on youtube by many more methods.
Ideally, there are five ways which have proven, with time, to be the
best methods to earn money on youtube.
- Advertising: (Obviously CPM, I have included it here to show you all at one place) Youtube ad revenue sharing is the highest opt method for earning money on youtube. You can link your youtube channel with Adsense (Detail below) and enable Adsense ads on your videos. Now for every view on your channel, you will get 55% of the ad revenue. Youtube keeps the other 45%. On an average you make $1 to $2 for 1000 views on your video.
- Affiliate Marketing: Giant marketing agencies are not completely dependent on their own channel of content distribution. They pay a good amount to the channels who already have a fan base. This can be done in simple steps. Approach any affiliate marketing agency in your niche, show them your audience and when they agree, link one of their products into your video description. The marketing agency will pay you a decent cut from every conversion. This amount can be anything from Rs. 100 to Rs. 1000 for every conversion through your link.
- Direct Promotion: Widely used as sponsorship. The advertising company pays you a fixed amount for their collaboration with your youtube channel. You can call it another form of affiliate marketing with a slight difference. Here you will have to show a description of their products into your video. In exchange , they will pay you certain amount which can vary from Rs.5,000 to any amount you are able to charge depending on your popularity.
- Paid Videos: Paid youtube videos are emerging as a unique and high gross source of income. Here you give highly valuable information to your audience by charging them with a price tag on the video. This way, you do not have to share any revenue with anyone i.e. all that you make is yours.
- Crowdsourcing: Like Wikipedia, there are many non-profit websites which give every information for free and they do not put any ad to earn revenue. But to keep the website working, they need money. So they ask their audiences to donate money for their expenses. Like that, you can also give free information to anyone and ask them for a favor. Believe me, people donate a huge amount to these channels.
